When I’m delivering live workshops, the challenge that comes up over and over again is…you guessed it – getting past gatekeepers. This challenge is really a sign of a bigger, more urgent problem that needs to be solved.
Sales managers, pay attention!
Please share your thoughts in the comments. Thanks!
CLICK HERE TO learn how to close THE GAPS in your medical sales approach and sell more.
Medical sales representatives who represent products with strong brands have confidence. A known brand can get you in the door. But here’s something only skilled, successful medical sales reps know and understand: As a medical sales rep, YOU are the brand.
I discuss this important concept and more in this week’s Medical Sales Guru Podcast.
Attend a free webinar masterclass on Wednesday to learn how to change the medical sales conversation to engage and sell more. CLICK HERE to register and for more information.
This week, the Medical Sales Guru Podcast looks at a heart-breaker: That pain you experience when you learn your customers are flirting…or cheating with the competition. It’s going to happen, and you’re not going to like it. Deal with it! That’s what this episode is about – a light-hearted look at your need to get real with this part of the business.
Medical sales representatives who sell products used in the operating room tend to freak out a bit when they hear reports of sales reps being banned in the O.R. Could this happen? Yes, in fact, it’s happening already. But before you think this is all gloom and doom, take a moment to consider what this really means – and most importantly how it can be an opportunity for you. That’s what I talk about in this video podcast.
Medical sales representatives are taught to provide good customer service. They also adapt the attitude that “the customer is always right.” While these tenets of sales may be good to follow, being a compliant yes-person during medical sales conversations is counter-productive to the primary goal – to sell! In this podcast, learn how to avoid this common mistake and what you should do instead.
CLICK HERE to learn more about the complimentary webinar discussed in the podcast.
Medical sales representatives often ask me whether the role of medical sales reps will change, or even if medical sales reps will be around in the future. Take a look with me in the crystal ball as I share my thoughts as to what the future holds for the medical sales representatives of tomorrow.
Medical sales representatives are always searching for ways to sell more in their territories. The reality though, is that 95% or more of all medical sales reps just keep doing the same thing over and over. Yet, there is a very simple (although not necessarily easy) way to instantly create more engagement with doctors, dentists, surgeons and other healthcare professionals that will lead to more sales.
What is it? It’s about changing the story that you tell when you’re selling. That’s what this podcast episode is all about. Listen now to learn how you can dominate the medical sales in your territory with a simple shift in the way you sell.
Medical sales reps often approach difficult customers with anticipation. Unfortunately, they often anticipate NOT getting the sale!
It makes little sense to make a sales call that you expect to fail. Why does this happen? Often, it’s because reps don’t believe that the product measures up to what the customer is using now or their own ability to convert the customer.
Listen to this short podcast and add a large measure of confidence to your sales calls…confidence that can make all the difference in the world.