Most of us hate that word, and for good reason. Yet, if you learn to embrace it, as a medical sales professional, it can be your best friend. This episode my redefine the way you look at your sales calls from now on. Check it out!
Answer this question: What do you do? Some medical reps struggle with this question, or don’t really give it any thought. Ready for a fresh perspective . . . fresh as in “a little out there?” Give it a shot! It might just might provide you with a better understanding of what your job function really is.
I mean no disrespect . . .
Persistence is often named as the number one attribute that leads to success…and in medical sales, a lack of persistence is almost guaranteed failure.
Why do medical reps sometimes struggle with persistence? Possibly it’s because they’re not comfortable with it.
Here’s a short discussion that puts the need for persistence into perspective and hopefully makes it understandable and more palatable.
What happens if a healthcare professional or other customer realizes you’re trying to sell them something?
If you ever think about this, it may be causing sales reluctance, which is something that could keep you from doing your job…
Here’s some insight on how HCPs and other customers see salespeople and how you can be one they’ll welcome when you visit.
YOU CAN BE AVERAGE . . . OR YOU CAN LEARN TO SELL LIKE THE TOP 1% IN MEDICAL SALES. LEARN MORE.
Medical sales representatives face situations where HCPs challenge the rep’s ego. Think you can set your ego aside easily? Think again . . . and think about how you’re going to deal with it when it happens. Maybe this podcast will help. Listen. Leave a comment or go to iTunes and like. Go out there and sell something that will do some good. Thanks!
Medical sales has been made easier by technology, that is, when it’s used appropriately. The challenge is that some medical sales representatives have expectations that aren’t only unreasonable, they’re counterproductive. Learn how to stop using technology to kill sales and instead, implement one solid technique that almost always works better than anything. Want to know what it is? Listen to the podcast!
Success in medical sales means DOING what works…not what you think might work. Sell strategically instead of intuitively with Medical Sales Academy.
Medical sales demands proficiency in industry knowledge, product knowledge, and selling skills. Even if you’ve had just modest success up to this point, you’ve established some level of proficiency. The insidious problem is that proficiency degrades over time.
This podcast episode talks about medical sales proficiency and some simple things you can do on your own to stay sharp and effective.
The concept of “urgency” in medical sales is often misunderstood, so much so in fact, that some people tell me it doesn’t work. That’s crazy! Urgency always works – provided you know how to create it, present it and leverage it. That’s what this podcast episode is about.
Medical sales representatives are often told to focus on “account penetration.” What does that mean?
In this episode of The Medical Sales Guru Podcast (which you can also listen to on iTunes), Mace Horoff defines account penetration and talks about some key ways to make it happen.
Time to break through the barriers! Listen now.
Most medical sales field representatives shrug at the idea that they must be leaders.
Leadership is for people with leader titles, like manager, or CEO, right?
No. Medical sales representatives must be leaders. Look at it this way . . . your customers can follow you, or they can follow your competition. Which do you choose?
I thought so. So, here’s a short primer on medical sales leadership at the field level. Listen. Be a leader!