Maybe you’re at the top of your game now, but will you be tomorrow? If you’re waiting for healthcare to change so you can change with it, you might be too late. Listen as Mace Horoff describes the fall from grace of a successful medical sales professional and how you avoid a similar fate.
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(Note: Also available on video here).
One of the common questions I hear at my seminars is, “What do you do when the customer is good friends with the competition?” My answer is always the same, “Sell to him/her!” Here’s why and here’s how. Listen to the podcast.
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(Note: Also available on video here). Doctors and other healthcare professionals can be intimidating if you think about them the wrong way. Yes I know, the doctor has the professional degree and years of education. Don’t let it intimidate you. Once you adopt this mindset, you’ll never feel intimidated by a healthcare professional again. Listen now!
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Medical sales reps often say that the secret to success in medical sales is becoming a “good closer.” REALLY? I don’t think so! In this episode of the medical sales guru podcast Mace Horoff describes why that won’t work for you and what you need to do instead. It’s time to put that old conventional wisdom to rest. Listen now…
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Obamacare is here. Love it or hate it, it is what it is and if you sell to healthcare, you’re going to be affected. Though you might not be reeling from the changes because they’re being phased in over time, you certainly don’t have the luxury of ignoring what’s happening behind the scenes in your accounts. Listen as medical sales expert Mace Horoff reveals the important actions you must take proactively to not only protect your business in the future, but also to create the opportunities for sales growth.
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Medicine is fraught with risk. Life has risk. Everything, at some level has risk…but risk avoidance doesn’t drive success. In this Medical Sales Guru Podcast, Mace talks about some of the common risks expressed by medical sales representatives and how to shift the focus onto something that you need to be focused on even more.
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What is making the medical sales representative irrelevant? How can you remain relevant as a medical sales professional. In this episode of The Medical Sales Guru Podcast, medical sales performance expert Mace Horoff describes what is changing and what you can do about it. Is it worth 7 minutes of your time to stay ahead of the change or will you wait until it’s too late?
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I get calls every week asking me how to handle different situations. Most of the time, I have some suggestions, but no action that you take is guaranteed, except for, continuing to take action! But you need to understand that the path ahead is not so clear and the magic bullet you’re looking for may never again exist. Listen for more…
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I know…you have a demure personality. You’re someone who only makes friends, not enemies. Well, guess what…winning in medical sales means there will occasionally be people who don’t like you…and that’s okay, in fact, it’s necessary. Listen for more….
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Whether it’s the Holidays, or any other day of the year, if you sell to physicians, hospitals, clinics or wherever–you’re probably thrilled that the “No-Gift” policies of recent years have unburdened you and provided a level playing field. Guess what? The playing field will never be level, nor should it be. You should focus on unleveling the playing field every day. Listen as Mace Horoff shares some thoughts on how how you can keep “gifting” your patients.
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